Services

Content marketing & SEO copywriting that’s as unique as your business.

Get me on your team

Goodbye, one-size-fits-all templates and follower growth hacks. Hello, sustainable marketing you feel confident about that actually builds trust in your brand.

Michelle, a white woman with mid-length brown hair sits at a desk facing the camera, smiling in a welcoming way.
 

1:1 power hours

Running a business can get a little lonely sometimes. If you’re a chronic overthinker like me that usually ends one of two ways: an overwhelm-fuelled Derry Girls binge or falling down a confusing Google-shaped rabbit hole of too much information 🤯

That’s where a Creative Consultation comes in. In a focused hour together, we’ll go over your content woes and make a plan to help you get unstuck. We could…

  • Dive deep into a few issues you’re facing

  • Plan some engaging content for a launch

  • Discuss ways to refresh your content and copy

 

Bespoke website copywriting

Feel a bit cringe when someone asks for a link to your website? Let’s turn that into excitement and confidence with website copy that embodies your brand voice and shares your unique story.

Plus, with strategy and SEO underpinning your creative copy, you’ll be able to get visible without spending 24/7 on social media.

This is for you if you want…

  • A website you’re proud to share, knowing it’s an authentic representation of your brilliant brand

  • To hand all the words over to a professional writer and forget about trying to juggle all the elements while you run your business

  • To share your personality and brand story to attract your perfect customers

 
A close up image of Michelle's hand above a white computer mouse on a desk, keyboard and notebook in the background
 

The Copy Edit

You’ve spent hours agonising over your copy, but you’re still stalking your competition and lusting after their flawless, personality-packed website words.

Your DIY website copy can be clever and powerful. It just needs a little extra polish.

That’s where The Copy Edit comes in. I’ll analyse and audit your website words, then deliver suggestions and rewrites to make sure your brand voice and values shine.

This is perfect if…

  • You’ve written your own website copy and want expert feedback and guidance

  • You want to feel confident about your writing and trust that your website will bring in dreamy clients

  • You don’t have the budget to invest in custom copy

 

Content marketing collaboration

You’re craving a more sustainable, less energy-sucking way to promote your business online. But sitting down to write that content for your blog or email list keeps getting pushed to the bottom of your to-do list.

Enter, the Content Marketing Collaboration. A monthly package to get you consistently connecting with your audience so you can sell without feeling ick.

This is for you if you want…

  • A marketing wing-woman writing strategic and engaging content for you every month

  • To let go of the stress and overwhelm of creating and focus on other parts of the business

  • Content consistency so you can stop relying on social media for all your leads

 
A close up image of Michelle's hand above a white computer mouse on a desk, keyboard and notebook in the background
A woman with light brown straight hair smiles at the camera, a yellow blossom tree is in the background.
Michelle has so much expertise and skills she will bring to you and your business. Her unique blend of mentoring, coaching and collaborative content creation is what makes working with her so special.
— Thalia, Wild Books

Get my Notes from the Margin

 

Add your email to get weekly encouragement and advice in my Notes from the Margins plus resources to help you market your business with ease and enjoyment. Plus, you’ll get my free content prompts ebook to go from feeling blah to brilliant when it comes to creating content.

 

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